Alluring gemstone jewelry to celebrate your unique sparkle and radiate your inner beauty
Exquisitely crafted jewelry that empowers you to embrace your individuality and treasure life's precious moments.
I believe there's a magic in transforming gems and metals into jewelry. Each gemstone & pearl brings its own character and energy, adding depth and meaning to the final design. It's like painting with nature's palette, creating a harmony of colors and textures that resonate with your personal style and mood.
Do share the same love for Novaura Jewelry as other women?
- As a high achieving & confident woman, you don't need permission to buy what you desire.
- You're an independent spirit who values quality and appreciates the elegance of beautifully designed jewelry
- Personal connection with the artist and supporting indie businesses is important to you.
- When it comes to your morning style routine, jewelry often comes first. You pick jewelry to uplift your mood and get you excited to tackle the day.
You contain multitudes -shouldn't your jewelry be as layered & multi-faceted as you?
My designs fuse technical precision with artistic vision using natural gemstones and beads, precious metals, and chic textures that evoke the beauty and essence of California.
As an artisan jewelry maker, I merge the detail-oriented nature of my engineering background with the expressiveness of artistic design. This unique fusion allows me to craft aesthetically pleasing jewelry that is made to last.
From beachy Puka Shells to walking down the aisle
- my jewelry journey
I was 12 making a Puka Shell necklace to show off my sun-kissed skin from lounging on the Southern California beaches in the 70s. I loved to shop at my local bead stores and make colorful beaded necklaces.
In a high school jewelry class, I learned to cast a sterling silver ring embellished with crushed turquoise and coral- colors I still love!
For my wedding, I designed a stunning 3-strand white beaded choker to wear as my “something new”, layered with the cross necklace my grandmother loaned for my “something borrowed.”
~ Linda, Bob, Laura & Joan Novak
College & Career
Friends call me a scientific savant with a side of Audrey Hepburn’s style
You know that quiet girl in high school who aced Physics & Calculus? That was me – as the daughter of an engineer, I was passionate about working my hands and bringing my ideas to life. When the University of California accepted me into their mechanical engineering program, I felt like the luckiest 17-year-old at my school.
After college, I worked in aerospace, running computer analysis for aircraft valves. That’s also where I met my husband of 35 years, Richard. (He’s an engineering nerd, too).
Soon after, my father asked me to rejoin the family business – Novak Electronics – and I worked alongside my parents and sister to bring his model airplane hobby from our living room to a multi-million dollar company that thrived for nearly 4 decades.
In the midst of that mostly masculine world of semiconductors and radio-controlled models, I never stopped loving jewelry or wearing something with a little bit of feminine style. So after we closed our company, I decided it was high time for me to turn my passion for style and design excellence into a business of my own – Novaura Jewelry.
I chose the name Novaura Jewelry to honor the legacy of our family business - Novak Electronics.
Little gems along the way...
- I’m grateful for a fulfilling life & marriage – filled with joy, laughter, and travel – to my best friend of 35+ years
- We raised 2 daughters and a son to become educated, independent and respectful young adults
- I became a triathlete and distance runner competing in dozens of endurance events
- I fully embrace and understand the active mompreneur, business owner lifestyle!
A Brilliant 2nd Act -- Novaura Jewelry is more than a brand; it's a celebration of life, love, and the power of art to heal and transform. A journey to remind us that it's never too late to pursue our passions, and create a joyful life filled with beauty.
A Family Affair
Family businesses are the ultimate blessing! I cherish the memories working alongside my dear sister Linda, our parents Bob & Joan, and the wonderful employees that were like family.
I come from a family with strong entrepreneurial roots. From a young age, I learned the value of hard work and building close relationships with customers in our family business. Linda's and my kids also stepped in at Novak Electronics to gain invaluable work-life skills.
But life took an unexpected turn when our family business closed, and a few years later Linda was diagnosed with stage-4 cancer. It was a difficult and challenging time, but amidst the turmoil, I rediscovered my childhood hobby – jewelry making. What started as a therapeutic outlet soon blossomed into a side gig.
My career and life took a turn in my 50s. It's not just a change in direction but a journey that culminated in the creation of my jewelry brand. With the support of my husband, children, and my parents, I proved that it's never too late to pursue my dreams and turn a beloved hobby into a joyful business. I hear the whispers of encouragement from Linda to do what makes me happy.
My desire is that my story deeply resonates with women who may be navigating their own life transitions or dealing with grief. To serve as a beacon of hope, reminding them that joy and fulfillment can be found in unexpected places.To encourage them to embrace what brings them happiness, regardless of their age or circumstances.
At in-person markets, my mom loves to keep me company while she imparts her decades of business wisdom.
My dad is very proud that I am carrying on the family tradition of biz ownership.
Here we are at my first market.
My husband is my biggest supporter in life. Richard says he’s fun-employed, which means he helps me for free!
My daughter Jessica, is a lovely model. Wearing Rose Quartz earrings that I designed for her as maid of honor.